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  • Types and Forms of Retail Display
  • Types and Forms of Retail Display
  • Types and Forms of Retail Display
  • Types and Forms of Retail Display
Types and Forms of Retail Display Types and Forms of Retail Display Types and Forms of Retail Display Types and Forms of Retail Display

Types and Forms of Retail Display

 TYPES AND FORMS OF RETAIL DISPLAY 


1. Assortment display

assortment display 

Display wide range of merchandise for the customer

Open assortment: encourage customer to feel, look at and try a number of products

Closed assortment: encourage customers to look but not touch or try it on

 

2. Theme-setting display

theme setting display 

Portray a specific atmosphere or mood

Theme: main topic or idea in a display and should be decided upon in the planning stage of a display

All displays must have a story to tell

 

3. Ensemble display


ensemble display

Instead of grouping and showing merchandise in separate categories, complete ensembles are displayed.

 

4. Rack display


rack display

Hang and present products neatly

Major problems: possible cluttering and customers returning to wrong place

Welcome to inquiry for your custom made display fixture


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